360 Degree Advance PPC & Google Ads Course In Jaipur
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Course Key Information
Why choose
Why Enroll In Advanced PPC & Google Ads Course
Take your advertising skills to the next level with the Advanced PPC & Google Ads Course. Learn how to create high-converting ad campaigns, master keyword targeting, and optimize for better ROI. Perfect for marketers, freelancers, and business owners looking to drive more traffic, leads, and sales through smart, data-driven strategies.
- 100% Job Placement
- Industry Trained Experts
- Free 6 Month Certified Internship
- 5.9 LPA Average CTC
Modules
The modules listed below are those currently intended for delivery in the current academic intake of this course. These may be subject to change in future years as the University regularly revises.
- What is Google Ads? How it works in the digital ad landscape
- Types of advertising: Search, Display, Shopping, Video, Discovery
- Auction mechanics, Quality Score, Ad Rank explained
- Account structure: Campaign > Ad Groups > Ads
- Creating and verifying Google Ads accounts
- Linking Google Analytics 4 and Google Tag Manager
- Setting up conversion tracking: forms, purchases, calls
- Installing global site tags and event snippets
- Creating shared budgets, audiences, and remarketing lists
- Keyword match types: broad, phrase, exact
- Search Intent: informational, navigational, transactional
- Negative keywords and keyword sculpting
- Ad Rank optimization and Smart Bidding strategies
- Responsive search ads vs expanded text ads
- Difference between Display and Discovery campaigns
- Targeting: affinity, in-market, custom audiences
- Banner and rich media ad design strategies
- Responsive display ad creation and testing
- Brand safety, placement exclusions, and frequency capping
- Setting up Google Merchant Center and product feeds
- Feed optimization for product title, image, and price
- Understanding Product Shopping vs Smart Shopping
- Performance Max campaign structure and segmentation
- Feed disapprovals and how to fix them
- YouTube ad formats: skippable, bumper, non-skippable, overlay
- TrueView for Action and in-stream campaign setup
- Targeting options: interests, placements, custom audiences
- Scripting video ads for engagement and conversion
- Retargeting via YouTube viewers and channel subscribers
- Building remarketing lists via website, YouTube, app, and CRM
- Custom Intent and Custom Affinity audiences
- Similar audiences and lookalike strategies
- Funnel mapping: awareness, consideration, conversion
- Audience layering and exclusions for precision
- Manual vs Automated bidding (tCPA, tROAS, Max Conversions)
- Budget allocation by campaign goals
- Scaling ads without overspending
- Dayparting, device targeting, and geo refinement
- A/B testing headlines, CTAs, and landing pages
- Google Ads reporting dashboards and columns
- Custom conversion tracking and event analysis
- GA4 & Looker Studio integration for visualization
- Evaluating campaign KPIs: CTR, CPC, CPA, ROAS
- Attribution models: data-driven, position-based, linear
- Create a Google Ads account or use a test account
- Build a real or simulated full-funnel campaign
- Run ads, gather data, make optimizations
- Present a performance report and scaling plan
- Receive instructor feedback and course certification
- Freelancing with Google Ads: pricing, proposals, and client onboarding
- Managing multiple accounts with MCC (My Client Center)
- How to build your agency toolkit
- Resume & LinkedIn optimization for Google Ads roles
- Portfolio-building and client retention strategies
Instructor
Meet Our Teaching Staff
Finest Advance PPC & Google Ads Course in Jaipur:
Become a Certified Advance PPC & Google Ads Expert
Master high-converting ad strategies with Jaipur’s top-rated Advanced PPC & Google Ads Course. Learn smart keyword targeting, campaign optimization, and analytics to boost ROI. Get hands-on training, real-world projects, and certification to kickstart or elevate your digital marketing career. Perfect for marketers, freelancers, and business owners looking to scale with paid advertising. Learn from industry experts and gain practical skills that deliver real results.
Careers
Placement Support & Career Outcomes
We go beyond just certifications. At DGR Academy, our focus is helping you get placed in top digital roles or build a strong freelance career. From soft-skill training to 1:1 resume reviews, you’ll graduate job-ready with real brand experience and confidence.
- 100% Placement Assistance + Interview Practice
- Freelancing & Consulting Challenge (win client projects)
- Soft-Skill Mastery: Resume, Pitch, LinkedIn Optimization
- Highest Package Offered: ₹12 LPA
What Makes This Course Stand Out ?
Get hands-on experience, expert guidance, and the latest tools to master platforms like Instagram, Facebook, and LinkedIn. Everything you need to grow your career in social media—fast.
Life Time Mentorship Card
Get lifetime expert support, career guidance, and access to mentorship — anytime you need it.
Daily Accessible Live Class
Join live sessions every day and stay connected with mentors for daily learning, doubt-solving, and real-time guidance.
Free SSPD Program
Boost your confidence, communication, and professional skills with our free program designed to enhance your career growth and workplace success.
Live Project Work
Work on real client projects to gain hands-on experience and practical skills that prepare you for real-world challenges.
Become a PPC & Google Ads Expert
Master the Art of Paid Advertising
Turn your clicks into conversions! Whether you’re aiming to manage high-ROI ad campaigns, master keyword targeting, or drive business growth through paid traffic, this course gives you everything you need to excel in Google Ads and PPC marketing.
Learn proven strategies, work on real ad campaigns, and start building a profitable digital advertising career today.
Ready to Apply?
Applying for Placements
You can apply for numerous opportunities via an open and free-to-all process. Placement providers use their own recruitment and selection procedures.
